Bella Rosa Corporation is a Honolulu-based floral wholesaler that imports roses and other fresh-cut floral products from Ecuador into Hawaii. In the global floral industry, Ecuadorian roses are acknowledged as the “world’s most beautiful roses.” While Ecuadorian roses are world-renown for their beauty, they are also known for the:

• Large flower bulbs they produce;
• Magnificence of the flowers when they bloom;
• Intricate nature of their floral patterns;
• Infinite varieties of their colors;
• Lushness of their scents; and
• Longevity of their bloom.

Mission Statement

The mission of Bella Rosa Corp. is to import beautiful roses, and other fresh-cut flowers, that meet the highest standards of quality, freshness, colors, fragrances and longevity from Ecuador into Hawaii, and to provide our customers impeccable service by demonstrating warmth, efficiency, knowledge, graciousness, professionalism and integrity in our work.

Our Goal

We only have one goal - to keep our products, concepts, and arrangements fresh, exciting and on the cutting-edge of national and global consumer preferences.

Business Philosophies:

• Maintain an authentic Ecuadorian focus while making the product attractive and marketable.
• Deliver high-quality floral products that set themselves apart from others in terms of
  Beauty, fragrances, variety, longevity and value.
• Understand the effect our products have on the spirit, health and well-being of our
  customer….and staff.
• Be aware of the impact our business practices and choices have on the environment and local community.
• Handle management, staff, customer and vendor relations positively, fairly, generously and endeavoring to create a ‘win’ for all concerned.